How is Psychology Used in Business
Want to learn about how is psychology used in business ? This is the Page for you. Jump around using our Table of Contents
• Definitions
• Conflict Resolution
• Sales and Advertising
• Colors
• How to apply to your business
In order to explain how, we need to first define what business psychology is…
Book Definition: to combine advanced business practices with the study of human behavior to improve the productivity, efficiency and culture of workplaces
Our Take-away: Applying psychology to solve business problems
When trying to resolve conflicts, at it’s core all you’re doing is trying to influence two parties to agree on a common solution. When influencing, understanding psychology has a huge effect on on the end results. It’s a shame this isn’t common logic, as we could truly make the workplace a not so bad place to work
This is the easiest use case. As you are directly trying to pursued people to buy/sign what you have. By having a working knowledge of maneuvers and back doors to the human mind, means your odds of success dramatically improve. It’s a clear reason why sales is fully immersed into psychology
Based on the color scheme a business goes with, can have a great impact on the emotion/association you have with them. Why some colors tend to have their colors be green if they want to portray a clean environmental company. Or Gold if they want to make the item or brand look and feel luxurious
Conclusion:
In every interaction where there’s 2 or more people psychology can be used, it is beneficial that you understand some psychological effects. Because they may just end up being used on you..
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